Why people aren't watching...
Drudge has this headline on his page today:
"World Series Is Lowest-Rated Ever"
The Chicago White Sox's first world championship in 88 years was also the lowest-rated World Series ever.
Chicago's four-game sweep of the Houston Astros averaged an 11.1 national rating with a 19 share on Fox. That's down about 7 percent from the previous low, an 11.9 with a 20 share for the 2002 World Series between the Anaheim Angels and the San Francisco Giants.
While the 2002 World Series, which went seven games, rated higher overall, it was only averaging an 11.0 through four games.
This year was a drop of almost 30 percent from last year's series, in which the Boston Red Sox swept the St. Louis Cardinals for their first title in 86 years. That had a 15.8 rating with a 25 share.
Why the dramatic drop this year from last? Perhaps Peggy Noonan is right in her column published yesterday, in which she says:
I think there is an unspoken subtext in our national political culture right now. In fact I think it's a subtext to our society. I think that a lot of people are carrying around in their heads, unarticulated and even in some cases unnoticed, a sense that the wheels are coming off the trolley and the trolley off the tracks. That in some deep and fundamental way things have broken down and can't be fixed, or won't be fixed any time soon.
More than likely, people concerned about the future of the nation and their children are less likely to find time for sports nor the requisite ability to relax and enjoy professional entertainment.
My consumption of sports and entertainment has dwindled dramatically in the past year or two since I began thinking the things Ms. Noonan discusses in her article.
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